Puma Drops New Fit Collection Featuring German Fitness Influencer, Pamela Reif



After years of working as an Editor and writer for…
Take your workout to the next level with Puma Fit. The perfect fit for anyone who is serious about their gym workouts, this Puma training collection fuses performance and style in technical pieces that look as good as they feel. To launch this new collection, Puma teamed up with German Fitness Influencer, Pamela Reif.
Flattering, form-fitting designs feature bold branding and innovative fabrics, making them instant favorites for the gym and beyond. The new collection includes a bold new colourway for the popular Puma Pwrframe TR 2 women’s training shoe (R1,799).
Start every workout the right way — with the ultimate foundation. This high-performance training shoe features a 3D midsole frame system engineered for forefoot support during explosive movements. The targeted technology built into the shoe helps keep you steady through every interval and a wide range of routines. Read my full review of the Pwrframe TR 2 women’s training shoe here.
Bringing even more function and style to the collection is the Puma Fit Eversculpt Tank (R899). Form meets function in this workout top for women. The shape-enhancing activewear features Eversculpt technology to smooth and contour to the body, while UltraForm offers a supportive fabric inspired by the Puma Formstrip in the Pwrframe TR 2 shoe. The racerback provides comfort and ease of movement so you don’t feel constricted during your gym session.
The ultra-comfortable Puma Fit Mid Impact Bra (R799) also gets a new, bright colourway to match the collection. Designed for moderate intensity workouts, the crisscross back Puma Fit Medium Support Bra is a bold two-tone style that will dial up any fitness routine. Smoothing Eversculpt fabric with UltraForm ensures a flattering finish, while moisture-wicking fabric keeps sweat in check. Made from recycled material, cool just got more conscious with this perfect workout bra.
Rounding off the collection is the Puma Fit Eversculpt Colourblock HW 7/8 Tights (R1,199). These are the ultimate in performance tights for the gym. They’re beyond comfortable with a high waist, compressive sculpting fabric, and a body-contouring design to ensure you look and feel your best at the gym. These tights offer light compression, so you feel supported during your sweat session, but they also smooth out any bumps and lumps, allowing you to look your best while still moving to your fullest potential. What’s more, Puma’s moisture-wicking technology has got your back for a cool and comfortable workout.
I put this gear to the test during cardio and strength training workouts at the gym and the kit is an absolute pleasure to work out in. There’s no need to tug and pull at this gear, it just stays put. It’s so comfortable you almost forget you’re wearing it. While body contouring gym wear might sound like an odd idea, in practice the designs really do make you feel more confident and supported.
Shop the full Puma Fit collection online now or visit your nearest Puma store.
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After years of working as an Editor and writer for popular websites like Joburg’s Darling, Cape Town’s Darling and Joburg.co.za, Crystal left her sanity and an established career in lifestyle journalism behind to follow her dream of creating a website for the intellectual and discerning woman. Today she spends her time chasing the thrill of being the first to know about ‘the next big thing’. She’ll try anything once and has been known to put her body, hair and health on the line – all in the name of research.