Iconic Cosmetics Brand Anastasia Beverly Hills Comes to South Africa
Great news beauties, cult American cosmetics brand, Anastasia Beverly Hills, is finally coming to South Africa! Anastasia Beverly Hills will be launched in South Africa this September and is coming exclusively to Arc beauty stores.
Fans of ABH can be the first to get their hands on this must-have range of eyebrow, eye and complexion products by pre-ordering on the Arc online store. Pre-orders opened to the public on 6 September, and Arc is promising delivery by 9 September for pre-orders.
Which Anastasia Beverly Hills products are available in South Africa?
Great news, the full AHB collection will be available in South Africa! The Anastasia Beverly Hills collection is best known for revolutionising the brow. The collection includes brow holy grails: Anastasia Beverly Hills Brow Wiz, Anastasia Beverly Hills Brow Freeze, Anastasia Beverly Hills Dip Brow Pomade, and the Anastasia Beverly Hills Brow Definer.
The collection’s soft glam must-haves include the Anastasia Beverly Hills Nouveau and Modern Renaissance palette and Anastasia Beverly Hills Lash Brag Mascara.
For the base, don’t miss out on the Anastasia Beverly Hills Luminous Foundation, Magic Touch Concealer, and the Anastasia Beverly Hills Stick Blush.
Not sure what to buy? The brand’s hero products include:
- Anastasia Beverly Hills Brow Wiz – Brow Wiz handles both shading and fine, hair-like detail, can fill areas of sparseness and creates a brow with incredibly soft and natural dimensions. This product has a cult following, and its enduring popularity is because it truly works for everyone. Whether someone wants one product that does it all, uses Brow Wiz as their detail in a multi-step routine, or struggles with patches of sparseness from periods of over-plucking, this is the brow pencil that delivers. Order it here.
- Anastasia Beverly Hills Clear Brow Gel – This clear gel sets colour and holds brow hairs in place for a polished look that lasts. Use it on its own to lend your brows definition without a stiff feel or white cast, or use it as a finishing step after filling brows to make colour last all day. Clear Brow Gel is also a lifesaver if you’re in-between brow appointments, as it can easily sweep unruly brow hairs cleanly into place. Order it here.
- Anastasia Beverly Hills Luminous Foundation – For coverage that doesn’t feel weighed down, try the ABH Luminous Foundation, applying it first to the areas of the face that need the most coverage, and then blending it out with the A30 Pro Brush. It blurs imperfections, but it’s so lightweight that it feels like a second skin. The luminous finish gives a lit-from-within glow without enhancing face texture or settling into fine lines. Order it here.
Visit the Arc website to check out the collection and pre-order your favourites now.
Get rewarded
What’s more, Arc has recently announced a number of rewards and other benefits for customers. Arc says it is serious about rewarding customers by ensuring buying luxury beauty and investing in self-care is that much easier.
The brand offers a buy-now-pay-later payment option with Payflex and has also strategically partnered with Clicks Clubcard, allowing ClubCard members to earn up to 10% CashBack on their first purchase. In August of this year, ARC cemented further rewards for their customers with a much-anticipated partnership with FNB eBucks. FNB customers can earn up to 30% in eBucks every time they shop at ARC.