HYROX Cape Town Event a Huge Success
Now that the chalk dust has settled and the DOMS but a distant memory, it’s time to reflect on South Africa’s first HYROX event in Cape Town. The globally renowned fitness race made a powerful debut in Cape Town on 21 September, delivering a high-energy, record-breaking event that drew in athletes and spectators from across South Africa and beyond.
The event, held at the Cape Town International Convention Centre, was the first of its kind in South Africa, marking a significant milestone for fitness culture in the region.
The event saw 1,483 athletes compete, with participants ranging from elite competitors to fitness enthusiasts and first timers, with over 2,000 spectators coming to get a taste of HYROX. The competition featured HYROX’s signature mix of functional fitness challenges, including running, rowing, and endurance strength-based exercises, pushing athletes to their limits. The Cape Town race exceeded expectations, breaking previous attendance records for a first-time HYROX event.
Event participants were 89% South African residents with the balance travelling from around the world, the majority of which from Europe and the UAE. HYROX Cape Town saw a near-perfect split between males and females. It had a 99% completion rate with women having a better completion rate than men. HYROX Doubles and relays accounted for 59% of all competitors showing that participants enjoyed sharing the experience with friends and family.
Top-tier athletes from around the world, including South Africa’s own rising fitness stars, delivered stunning performances. Jake Dearden clinched first place in the Men’s individual Pro category, finishing with a time of 56 minutes 53 seconds and qualifying for the Elite 15 HYROX event in Amsterdam.
Cape Town’s own, Vicky MacIntosh, took the Women’s individual Pro title with an equally impressive time of 1 hour 5 minutes and 33 seconds, edging out many experienced overseas athletes.
The success of HYROX Cape Town not only boosted the local fitness community but also created an influx of sports tourism, with international visitors enjoying the city’s iconic sights and hospitality. This has further solidified Cape Town’s position as a premier destination for global sporting events, and sent a message to the corporate community, positioning HYROX as a marquee event that sponsors should align with.
The sponsorship community received excellent value through interactive booths and product showcases which included: Puma, Red Bull, Concept2, CENTR, Botthms, Myprotein, Dischem, Southern Sun, Mark Seuring Physiotherapy, F45, Ollie Health, SUPERnatural+, and MINI.
Even with the event now completed, and sights set on the next South African HYROX, fans can still get a piece of the magic online with the launch of the HYROX x Puma online store. Click here to shop HYROX merchandise online now. Stock is very limited so grab your HYROX x PUMA apparel now and gear up for your next challenge!
“We could not have done this without our partners. The strength of our partnerships lies in the ability to innovate and evolve together. They are equally committed to elevating the fitness culture throughout Africa, and we’re looking forward to what the future brings,” said Simon Goldsbrough, head of sports at HYROX South Africa. “HYROX continues its global fitness journey, with Cape Town standing out as a key destination in its expanding international circuit. Cape Town has been an incredible host, and the energy here was unmatched. We’re excited about the future of HYROX in Africa and can’t wait to return with even bigger events”, Goldsbrough continued.
Following the overwhelming success of the HYROX Cape Town event, HYROX has announced plans for further expansion into Africa, with HYROX events in Johannesburg, Durban and other nations throughout the continent.
For more information, visit the HYROX website.