Cape Union Mart Launches 2nd Limited-Edition K-Way MMXXI Capsule Collection
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As the hiking aesthetic trend continues to grow, fashion lovers are hungry for comfortable outdoor gear that can take them from the mountain to the coffee shop while still looking great. An extension of the much loved ‘athleisure’ trend, ‘gorpcore’ fashion speaks to a global desire to get out and explore after two years of being confined at home. Of course, much-loved local brand K-Way is once again getting in on the trend with the latest iteration of its popular MMXXI streetwear collection, K-Way MMXXI Open Road.
Gorpcore — named after the colloquial term for trail mix (“Good Ol’ Raisins and Peanuts”) — is a style focused around wearing utilitarian, functional, outdoors-inspired gear. K-Way MMXXI Open Road collection is what happens when ‘gorpcore’ fashion meets adventure. The collection combines trendy outdoor-chic fashion with technology to bring you on-trend performance-orientated outdoor gear built for adventure.
While ‘gorpcore’ fashion certainly is popular, the technology we’ve come to expect from outdoor gear isn’t necessarily filtering down into the garments we’re seeing in stores. K-Way’s MMXXI collection aims to solve this gripe with trendy garments made from sustainable fabrics that are fully technical, for those that not only want to get the look but also experience the outdoor life.
The collection is also focused on providing a top to toe capsule with selective unisex styles such as the K-Way MMXXI Banks Utility Fleece Sweat (R799) and the K-Way MMXXI Shaggy Fleece Jacket (R999) giving you the freedom to wear these items in your own way.
Designed for the new age of explorers, the K-Way MMXXI Banks Utility Fleece Sweat is a limited-edition lightweight crewneck top. The mid-weight fleece will keep you warm when it’s cold out, and features a rounded crew neckline with long sleeves, elasticated rubbing on the cuffs and hem for a more comfortable fit, and woven utility pockets for convenient storage. The MMXXI Women’s Shaggy Fleece Jacket is as stylish as it is shaggy and snug. Designed to keep you warm when it’s windy out, the fashionable fleece is lined for incredible insulation and features two handwarmer pockets and elasticated cuffs and hem.
The new streetwear collection is cool and edgy and aims to disrupt the market. With highly functional, technical yet bold trendsetter aesthetic specifically targeted at younger fashion enthusiasts. The new age range explores a street flair, without taking away from the quality and technicality that makes a K-Way product.
The K-Way MMXXI Open Road collection is now available exclusive to Cape Union Mart in stores and online.